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Confucius might have said that the involvement of the public in media production is not really a good thing

The obvious pro, and possibly the most important benefit, of the public becoming more active and involved in media production is that they can express their thoughts, ideas, opinions, and basically anything freely, just like they should be able to.

Still, just like Confucius once said that to go beyond is as wrong as to fall short, if you have too much of it, it could be just as bad, maybe even worse, than having none of it. If everyone were to become influential and expressed their opinions, and we were to respect every single one of them and then consider all those differing thoughts in our decision making, there would be a big problem. There was a reason why our Founding Fathers created this country on the basis of representative democracy, not a complete democracy. They simply did not trust everyone to make the right decisions. This is clear with the case of Germany in the 1940's  when the vast majority, if not almost all, of the Germans supported Nazism.

Pie chart showing a predicted result for possible match-ups in
the 2016 presidential election.
One of the most powerful and the easiest ways for ordinary citizens to have a say about an issue and have their opinions expressed in mass media are polls. Polls allow people to easily have an idea about what the general public's general opinion is regarding an issue. It's initial intent is not to have an influence over what others think and interfere with their decision making.

However, there has been a research that proves that polls do, in fact, actually affect what many people choose to do, comparing their opinions to the opinions of the general public. Such problems caused by the excess of rights given to the people in their participation of having a say in mass media could direct to our long discussed dispute about democracy and "Tyranny of the Majority."

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